Behavioral science without the bs
We make science make sense — so your business makes money.
We increased 7-day
retention to 93%
"Thanks to Evolve, we learned a lot about behavioral science frameworks and were able to incorporate goal setting in our onboarding flow to encourage long term retention.
Evolve helped us generate 20+ hypothesis driven experiments to run on our product in a matter of days. Their science-backed expertise helped us save months of user research and debunk weeks of assumptions that would've cost us thousands. Their work directly informed our MVP and they’re excellent to collaborate with."
Founder, Pollen
Humans are complex. Their behavior doesn’t have to be.
We harness the power of behavioral science to decode what drives your target market’s decisions and actions. Then we turn those insights into customized, evidence-backed solutions that help your business thrive.
No jargon.
No unnecessary complexity.
Just proven strategies to help you understand and influence human behavior to achieve your business goals. We partner with startups and digital health companies to turn ideas into products and services people love, use, and trust. Whether you’re starting fresh or refining an existing product, we help you design impactful solutions, optimize for meaningful outcomes, and even publish peer-reviewed research to strengthen your evidence base.
What you’ll gain by working with us:
She is a tremendous asset and I have no doubt that her contributions will continue to make a significant impact in the industry.
"Christine possesses an exceptional blend of intellect and creativity. Her ability to apply scientific principles in innovative ways is truly commendable. She consistently approaches challenges with a first principles mindset, ensuring that her solutions are both grounded and innovative. Moreover, her knack for building strong relationships with cross-functional stakeholders allows her to navigate high-impact situations with a unique creative flair.
Christine is a true scientist with a profound understanding of research and I can attest to the immense value she brings to any team or project."
Chief of Psychology, Noom
How we help startups, digital health companies, and academics…like you
Behavioral Science Advising & Execution
We help turn your ideas into products users love. With behavioral science and strategy, we offer user research, data-driven journey maps, and customized strategies to increase engagement. We'll help you build a publishable research portfolio and drive meaningful outcomes that fuel sustainable business growth.
Fractional Chief Product & Science Officer
As a fractional CPO/CSO, we integrate with your team to refine your product, design user-centered experiences to boost engagement, establish success metrics, design and publish peer-reviewed research, and develop a go-to-market strategy—without the full-time cost.
Academia to Industry Coaching
Through our personalized coaching programs, we help academics and clinicians uncover career paths, craft compelling resumes, and navigate interviews for industry roles. With our expert guidance, structured sessions, and community support, you’ll gain the confidence and clarity to land your ideal industry role.
I owe a lot of this confidence boost to the self-reflection exercises we did in our bootcamp.
"I genuinely feel like I have so many valuable skills to offer, and it’s just about the right opportunity presenting itself now. I definitely did not feel this way before the bootcamp! Also, having my cohort members point out my strengths has really been valuable too."
Former Ignite Bootcamper
From post-doc lab mates to powerhouse business partners
Our decade-long journey has transformed us
Dr. Christine May
Dr. Valerie Silfee
From academia’s bright-eyed researchers into industry’s dynamic change-makers. After conquering the corporate world separately, we’ve reunited to create something where 1+1=3: a partnership that combines bold vision with brass-tacks execution.
We’ve done it all—from scaling teams at tech and healthcare giants to helping scrappy startups find their groove. Now we’re joining forces to help businesses like yours turn great ideas into game-changing reality. Think of us as your dream team: one part creative genius, one part execution ninja, coming together to tackle your challenges with a rare combo of science and business acumen.
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to digital products, actionable ways to incorporate behavioral science into business, how to leap from academic to industry, and exclusive email list-only offers.