Propel your business with actionable insights

 

Whether you’re building products, validating them, or scaling impact—we’ve got you.

Picture this:

You’re executing a focused strategy with confidence instead of spreading yourself thin across too many product and data directions.

Your users are engaged, and your data metrics tell a clear story of growth and impact. Your team finally has a behavioral science-backed game plan with no more guesswork. Every decision is intentional, scalable, and designed to drive real results.

You aren’t just hoping for results. You get them—faster, smarter, and without the stress.

 But in reality,

You’re stuck in endless debates over what will actually drive engagement?

 

You’re buried in data and struggling to turn it into action. Your product roadmap is packed, but nothing seems to move the needle. Meanwhile, user retention is slipping, and you’re left guessing at what’s missing. We’ve been there. We get it. And we know exactly how to get you to the other side—faster, smarter, and with more confidence.

 

Their counsel helped us get a lot of clarity, avoid missteps, and ship more effective products.

"Evolve excellent at bridging the gap between behavioral science and product. My product team at Noom benefited a LOT from working closely with Evolve. They distilled and grounded us with relevant research, offered us the right frameworks and taxonomies to navigate the problem and solution, and offered insightful feedback on our mocks."

Product Director, Noom

Evolve Consulting is for you,

If you are a CEO, founder, or product leader who:

We’ve been in your shoes –

Facing big challenges, trying to turn bold ideas into reality.

We weren’t willing to wait

Dr. Christine May

Dr. Valerie Silfee

Academia moves slowly. It takes an average of 17 years for evidence to change practice. We knew we had to make a change to disseminate knowledge more quickly into practice.

So, we ventured into the corporate world, scaling teams, driving innovation, and proving that a scientific mindset with business acumen is a superpower in any industry.

Now, we’re using what we’ve learned to help businesses like yours turn ideas into life-changing products. Whether you need to refine your product or research strategy, or scale with confidence, we’re here to make things happen.

Her behaviorally informed recommendations are clear, concise, and raved by her colleagues.

"When I hired Val to join the WW Behavioral Science team in 2022, she stood out among a sea of impressive applicants. Like many candidates, she had strong academic chops and understanding of human behavior. But she also understood the digital health industry – how product teams think and work, the perspectives of UX researchers, and the importance of providing clear and concise behaviorally informed recommendations.

Val is a sharp, inquisitive thinker who is quick to move challenging projects forward with agility. Her cross-functional colleagues raved about her insights and consistently found her contributions invaluable. Working with Val is like a breath of fresh air!"

ex-VP Behavioral Science, WeightWatchers

Behavioral Science Advising & Execution

 

We turn your ideas into products that your customers will love and keep coming back to. By using proven research and data, we help you understand your users better, so you can make smarter decisions and create a product that really hits the mark. We also understand that each client is unique, so we’ll tailor our deliverables to meet your specific needs.

Here’s how it works for you:

  1. We begin by understanding your goals, so we’re always focused on what matters most to you.

  2. Through a collaborative approach, we dig into all of your data—or help you collect more—to uncover what’s working and what’s not, so you don’t waste time on dead ends.

  3. We then work with your team to develop a clear action plan that boosts product performance and customer engagement.

 

Here’s what you could get:

  • A smoother onboarding flow to help more users sign up and stick around

  • A plan for sending the right messages to users at the perfect time

  • Easy-to-understand customer journey maps, showing where things are working and where they need improvement

  • White papers, blog posts, peer-reviewed articles, or pitch decks to help tell your data story clearly

  • A roadmap to help your product stand out and stay ahead of the competition

  • A go-to-market strategy that focuses on keeping your customers happy and seeing results

With us, you’ll see real results:

More engaged users, more efficient strategies, and a product that grows your business sustainably.

Fractional Chief Product & Science Officer

 

When you work with us fractionally, we act like part of your team—bringing years of experience to make your product and business even better, without the cost of hiring a full-time person. We’re not just giving advice or working on one-off projects. We become more engrained in your day-to-day and can pivot accordingly to stay laser focused on execution for your business needs. (Read more about what it means to have someone fractional on your team).

Here’s how we help:

  1. We will get to know your product and team, working together to make it something your users will really love and keep coming back to.

  2. We help design experiences that make your customers feel understood and valued, so they stick around longer.

  3. We set up simple ways to measure how well things are going, so you always know what’s working and what needs a little tweak.

  4. We build a plan to launch your product and get into the hands of the right people, so it can grow and succeed.

 

Here’s what you could get:

  • A product roadmap that outlines key features, milestones, and timelines, ensuring alignment with your business goals.

  • A data and research plan to identify essential questions, gather insights, establish a framework for evaluating your product’s success, and support publishing your findings.

  • A clear plan to take your product from concept to launch, ensuring it’s market-ready with strategies for customer engagement and growth.

The best part?

You get all this expertise and support without paying for a full-time team member.

 

We’re here to help you take your product to the next level, without the extra cost.

 

We increased 7-day
retention to 93%

"Thanks to Evolve, we learned a lot about behavioral science frameworks and were able to incorporate goal setting in our onboarding flow to encourage long term retention.

Evolve helped us generate 20+ hypothesis driven experiments to run on our product in a matter of days. Their science-backed expertise helped us save months of user research and debunk weeks of assumptions that would've cost us thousands. Their work directly informed our MVP and she's excellent to collaborate with."

Founder, Pollen

Ready to level up your business—no BS, just results?

 

Whether you want to elevate your product or build a business that lasts, we’ve got you covered.